This Mashable piece reminds us that Google’s grand plan is very much in plain view: “Google’s goal isn’t to have the majority market share. The goal is to force you on the web more and for longer. Why? It’s all part of Google’s simple equation to monetize the world. Since nearly every website holds a Google [...]
After a chat with someone the other day, I recalled that the most commonly given answer when we’d asked clients why we’d won a new business pitch was that we aced the question-and-answer session. On reflection, two key points emerged: Ask clients why you won or lost the pitch. I never had a (prospective) client [...]